Why start a blog in 2020?
If you are unsure if starting a blog now is right for you. And whether it’s worth the effort to try.
Then these pros and cons of blogging will help you to make an informed decision.
As we cover in-depth the reasons why you should start a blog. But also all the reasons why you shouldn’t start a blog as well.
Because it’s important to cover both sides of the coin. So that you know both the good and the ugly side of blogging.
As many bloggers, don’t talk about the bad side. Even though blogging is not all sunshine and rainbows. (Sadly.)
Before that though…
- Are Blogs Still Relevant In 2020?
- Do Blogs Really Make Money?
- Why Start A Blog in 2020? 14 Reasons Why You Should!
- 1. You Can Make Money
- 2. Become An Expert Or Authority On Your Topic
- 3. Creative Outlet
- 4. Personal Development & Document Your Growth
- 5. Grow Your Business
- 6. Learn New Skills
- 7. Improve Your Writing
- 8. Get Into Freelancing
- 9. Meet Like Minded Individuals
- 10. Make Money Passively
- 11. Tons Of Blogging Resources & Tools
- 12. You Can Blog About Something You Love & Get Paid
- 13. Blogging Is A More Flexible Lifestyle
- 14. You Can Actually Help People
- 15 Reasons Not To Start A Blog in 2020 – Disadvantages of Blogging
- 1. Blogging Is Hard
- 2. Blogging Takes Time
- 3. Income Varies
- 4. Blogging Can Make You Feel Isolated
- 5. Blogging Is Constantly Changing
- 6. Pressure From Family & Friends
- 7. Blogger Burnout
- 8. Social Sacrifices
- 9. Blogging Is Confusing
- 10. It’s Easy To Become Overwhelmed
- 11. There’s Tons Of Social media
- 12. Imposter Syndrome
- 13. You Need To Have A Plan
- 14. You Need To Invest In Your Blog
- 15. The Tech Side Of Blogging
- Recap – Why Start A Blog + Disadvantages of Blogging
Are Blogs Still Relevant In 2020?
You might think that blogging is dead.
It crops up a lot.
And the truth is the old way of blogging is dead.
Blogging today is not the same. It was many years ago.
You can no longer blog, without a plan. You need to have a strategy.
And you need to make sure that you are blogging, in a way that’s focused about your audience and not yourself.
You also need to do more than just write blog posts. Meaning you need to actively put effort into getting your content in front of people.
And all this requires you to learn tons of skills for things like social media and learning how to optimize your content for Google as well.
So, blogs that keep all this mind and are using current strategies are still relevant in 2020.
But if you insist on using outdated tactics it will likely kill any blog you try to make.
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Do Blogs Really Make Money?
Yes. You can make money blogging even in 2020.
I know, it might seem like a myth until you make money yourself. So it can always feel like you are relying on someone else to confirm it for you.
But I myself can vouch for the fact that you can make money blogging. As I’ve done it myself even as someone who was a complete skeptic. And couldn’t shake the feeling that it could just be a scam.
It’s not just mean though. Just being part of the blogging community has helped me to realize. There are many other bloggers out there that are earning enough from blogging to replace their 9-5 job.
They are earning realistic figures that are achievable by more than just a small handful of bloggers. Not those crazy 6 figure incomes that you always hear about. (Those are not the norm.)
And all of this is still in 2020.
Some of them have been earning a steady income for years because they’ve learnt to adapt.
And others are even newer bloggers who have only recently started in the past year. Meaning making money blogging can be achieved even if you are relatively new.
Will blogging replace your full time income or will it be side hustle income?
Or perhaps it will just be something that sometimes pays for your coffee?
Well, that’s all dependent on you and your strategy. Seriously.
Everybody’s experience and success differs. Because there are so many different factors that go into a blog.
But if you want to start a blog. Then trying now in 2020 is just as good a time as any.
In fact, in some ways, now is a better time to start a blog.
Because there is so much information out there to teach you how to do it. And lots of people you can learn from.
Whereas before people had to figure it all out by themselves. (Which is hard!)
But at the same time, you also need to realize there is more competition.
And you need to be more proactive in building your blog, going that extra mile and getting the education you need for success.
If you think you can go into blogging without investing in any courses. Then you will find it extremely difficult to find success quickly.
I know because I made this mistake myself. And I wish I had invested in my blogging education sooner.
So, why should YOU start a blog?
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Why Start A Blog in 2020? 14 Reasons Why You Should!
1. You Can Make Money
One of the biggest advantages and points, people make about why you should blog is, you can make money.
Many people are looking to escape their 9-5 job. Because they hate it and want to pursue something that they enjoy.
And this is something that blogging can definitely provide.
Because there are so many different viable niches for a blog. Meaning you can find something you enjoy to blog about quite easily. With some thought and some planning.
You can find blogs making a range of money, such as $100 to $500.
Or blogs earning several $1,000’s per month.
You could even find 6 figures like bloggers but these are much more rare.
2. Become An Expert Or Authority On Your Topic
If you blog about your chosen topic for several years with consistently high quality content. You will become known as an expert for your topic.
Because over time people will start to relate to you, as a valuable source of information and experience.
So much so, that they will come to you directly for advice over other people.
This can be a huge boost to your confidence and can even open up doors.
Examples of bloggers who are seen as experts on their particular blog topic. Are people like:
- Carly Campbell for Pinterest
- Kate Doster for email marketing
- Monica Froese for Pinterest ads
- Mike Pearson for SEO
- And so many more
3. Creative Outlet
Whilst you might not consider it at first. Blogging can be a creative outlet for your writing and your ideas on certain topics.
Creating a blog will help you to put yourself out there. Whilst building your confidence over time. As through blogging, you will gain increasing amounts of experience and knowledge on your niche.
Just writing blog posts alone can help you improve your writing and develop your voice.
While it might seem hard at first. It will eventually become second nature.
For example, I found it quite difficult to put my thoughts into written words. When I first started blogging.
But now after two years, things flow much more easily. And I talk more like I’m having a conversation. Imagine how this can be for your blog.
In addition, blogging is less scary for introverts (like myself), to build a big community and get in front of tons of eyes.
Talking to thousands of people face to face is terrifying.
But, writing blog posts and having thousands of people see those blog posts. Just seems so much easier than having to get up on a stage.
That’s not to say blogging doesn’t have scary parts though.
But it’s definitely less scary than public speaking!
So if you’re an introvert. And you want to teach people your ideas, but you don’t have the confidence to do presentations.
Then blogging can be an amazing alternative to that.
In fact, it’s even better in its own way.
Because people can come back and read over your stuff over and over again. As many times as they need.
Oh and if you’re more extroverted, you can easily go one step further with your blog and do things like videos and lives. If that’s your jam.
4. Personal Development & Document Your Growth
You don’t need to be an expert on a topic to blog about it.
There are plenty of bloggers who will choose a topic they’re interested in. But not necessarily an expert in particular.
So they’ll approach it as a beginner. And as they progress through gaining more experience with that topic. They will write about what they learnt.
Seeing how someone else is figuring things out can be a huge help to other people. Who are also looking to learn about your blog niche.
For example, a craft blogger could start out, learning how to make things with the Cricut.
They could do this as a complete beginner. Research how to use the tools to cut certain shapes. And so forth.
All of this they could document and use to write content for their blog. So that other people could learn the same things.
Because of all this you could consider a blog as a way to document your growth.
Even if you think you are an expert on a topic, blogging about it will still increase your knowledge and confidence.
As knowing how to do something is much more different to being able to teach it to others.
5. Grow Your Business
If you already have a business. Then, blogging can benefit you too.
As it can be a good way to get your business found in Google. As Google likes new and relevant content, more than just a single page website.
On the internet most businesses can easily write blogging content about what they do, and their products.
So their audience can learn more about how to make the most of those products and services.
By using a blog to put your business out there. You can get in front of audiences, you normally wouldn’t be able to access.
And grow your current audience as well.
Because a blog can make you seem more personal and easier to relate to. As people connect with other people better than they do a company brand.
Better yet, you’ll also stand out as being more current.
6. Learn New Skills
I don’t think there is anybody out there who could start their first ever blog and claim that they do not need to learn anything.
Blogging is more than just writing.
Whilst writing can take up a large part of a blog, because you need content for people to read.
There are many other aspects of blogging that you need to learn. Such as:
- Email marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Building a website
- Learning how to use WordPress
- Creating graphics
- Knowing how to write and much more
Better still, even if you don’t plan to use your blog to make money. These kinds of skills that you learn while building a blog are valuable.
As you could use them to get yourself into new career roles. Just in case blogging doesn’t suit you. Or if you simply want to change your current 9 to 5 job to something else in the office.
What makes me say this?
Well, almost every business today will want some sort of website or blog.
And all of these skills that you’ll learn blogging are useful for a business to build their own one. They just need someone with the skills to do it.
7. Improve Your Writing
As blogging content takes up a lot of what it takes to build a successful blog.
This means lots of writing.
If you don’t like writing, you can outsource it. But, to start with, you will likely need to write content to start off with. Since outsourcing costs money.
But because of the amount of writing involved in a blog. Your writing and communication skills will vastly improve over time.
Especially if you’re using tools to help check and improve your writing overall. Such as:
Things might seem time consuming at the start. But over time, you will find yourself needing to rely on these tools, less and less.
And your writing will take on its own styles.
To the point where you can confidently write blog posts and with less editing to do as a whole. Compared to when you first started your writing.
This is true even if English is not your first language.
Many people ask if they can blog if English isn’t the first language.
You can, and blogging will vastly improve your English writing skills.
Just keep in mind, you will likely want to spend a bit more time on your writing. Compared to a native native speaker.
8. Get Into Freelancing
If your goal is to be a freelancer. Then, blogging can be a positive stepping stone in the right direction. Particularly if you want to freelance write.
You can use your blog as, like, a portfolio. So you can demonstrate either your writing skills, or the other particular skills, you want to freelance.
Such as working as a virtual assistant or helping with social media management.
By building a blog and using the skills you want to freelance to build that blog. You will have hard solid evidence of what you can do.
And this can really help you to market your skills to potential clients.
You can also consider a blog as like a portfolio. Especially if you want to do things like build websites or do graphic design. Since you can show a completed project.
9. Meet Like Minded Individuals
With your blog you will likely be reaching audiences you would have never met face to face.
Because of this, blogging can bring you together with a community of like minded individuals. Who have the same interests as you.
Meaning you can meet interesting people who already have something in common with you. All from the safety of your home.
Being able to meet people from all over the world is an extremely unique experience.
And you can meet some wonderful people!
10. Make Money Passively
I hope by now, it’s clear that you can make money blogging.
But with blogging there is more than one way to make money.
In fact, there are a variety of methods. Such as:
- Selling products
- Affiliate Marketing
- Ad revenue
- Sponsored posts and more
Now, many of these methods will require you to constantly input time and effort to keep the momentum.
But there are also ways that you can use your blog to make money passively.
There are many bloggers that set up sequences for their email lists. Or even funnel traffic from social media to their blog.
That they have set up and to be completely automatic. With as little maintenance as possible to maintain it.
And you know what?
They make money passively with them.
So they can be working while they are asleep or working on other parts of their blog.
Something you can’t really do if you’re working a 9 to 5 job or running a business that sells physical products in a shop.
And it can be really enticing for people who don’t have a lot of time. Since you can invest some time initially. And then have that continually give you passive income with less time spent maintaining it.
The trick is to get yourself to that point first though. As you need the right strategies to begin with.
(Hint: It all comes back to blogging education.)
11. Tons Of Blogging Resources & Tools
Blogging right now is popular in 2020.
So, there are tons of resources out there to help you get started.
You can find lots of free courses and resources. Like:
- Stock images
- Workbooks and files
- And plenty of both paid and free courses on all the different topics you can think about.
So, getting started on your blog now. You’d have access to all the knowledge and experience of bloggers who’ve been doing it for years.
Whereas, many years ago you would have had to figure it all out by yourself.
Just make sure you invest in your education with paid products carefully.
Because blogging products can become expensive quite quickly.
12. You Can Blog About Something You Love & Get Paid
One of the best reasons to start a blog. Is it can be used for a wide variety of niches, like:
- Fashion and so much more
So you are bound to be able to find something that you love. That you can use to create a profitable blog with.
And with enough time and investment. You can turn that into something that gets you an income that you can use to support your family, start a new career or go on that holiday you’ve always been meaning to have. But haven’t been able to afford it.
13. Blogging Is A More Flexible Lifestyle
If you start a blog to replace your full time income and do a job you love. Then there is also the advantage that blogging is highly flexible.
Although you will likely need to sacrifice some time and resources to get your blog to that position of success.
I know there are many mom bloggers out there that use blogging to help them run a successful business. One that brings in income higher than their old 9 to 5 ever did.
And still be available at home to raise their children.
Whilst you might not be able to always be 100% flexible.
There is certainly more flexibility in blogging as a full time income. Than working an office job. Especially since you answer to yourself.
14. You Can Actually Help People
Okay, so one of the next biggest and best benefits why you should start a blog. In addition to you replacing your full time income. Is that you can actually help people!
The most successful blogs out there are blogs that help solve a problem.
And if you build your blog with that in mind, you will be able to find a way to help people too.
For example, if you’re a food blogger you might be able to help families come up with meal plans to save themselves time and money.
If you’re a parenting blogger. You can help new parents learn about becoming a parent and what essentials they need to buy.
Craft bloggers can help teach other people how to make fun and interesting things.
Or if you’re like me, I blog, to help people get past the technical headache of starting a blog. So they know how to actually start without all the tech mumbo jumbo.
Okay, so I’ve covered all the reasons you should start a blog. But before you go ahead and start your blog yet.
Let’s look at the reasons why you shouldn’t!
15 Reasons Not To Start A Blog in 2020 – Disadvantages of Blogging
1. Blogging Is Hard
Anyone who tells you, blogging is easy isn’t telling you the full story.
Now, don’t get me wrong. There are lots of things that are part of blogging. That are easy.
But blogging as a whole, takes a lot of work, time, effort, and perseverance.
Not to mention the steep learning curve.
If you need to put in tons of time and effort into something for months or even years. Without giving up. Then that isn’t easy.
Look at it this way, if it was as easy as some people make out. Then everybody would be doing it.
Yet, despite the number of people who do start a blog.
There are many people who don’t blog. And there are plenty of people who started a blog and then gave up.
In fact, many bloggers will quit their blogs within the first year.
If that doesn’t tell you how easy or difficult blogging is. Then I don’t know what else will.
This is one of the biggest disadvantages of blogging. And is a strong reason why you should not start a blog. Unless you are willing to put in months of hard work.
2. Blogging Takes Time
Blogging is what some people might call a slow burn. (Just like Pinterest marketing.)
Meaning you’ll have to invest a lot of time and effort into your blog before you see any results. Particularly if you are hoping to make money from your blog.
With all the different aspects you have to set up and do by yourself for your blog. It can be slow to get momentum and start making money.
So if the purpose of your blog was to make money quickly. Then you should look for an alternative method. Because this is not a good reason why you should start a blog.
3. Income Varies
Blogging to make money won’t net you an exact amount of dollars per hour.
Meaning your blog income might not be stable on a month to month basis.
For example, a lot of blogging niches have seasonal trends. Where the traffic and popularity of your content will be higher at times. Compared to others.
This can affect how much money you make. As you’ll likely make more money when your content is popular for the season. Compared to times when your content is less popular.
This is definitely something you need to take into account. After all, we all have bills to pay, right?
An example of this would be travel bloggers. Who might see less traffic just before the Christmas holidays.
But then see a spike after New Year, as this is when people start to think about the holidays for the upcoming summer.
Whilst during the lead up to Christmas. People are more focused on the winter holidays and gifts.
If you want to make a stable amount of money and get paid the exact same amount each month. Then you should not start a blog.
4. Blogging Can Make You Feel Isolated
Consider this – if you’re spending a massive amount of time on your blog to get it up off the ground.
This means you’re spending a lot of time in front of a computer.
Because blogging is something you do at your computer or laptop from home. You will likely have fewer interactions with people face to face around you.
Compared to what you would in a 9 to 5 office job.
In fact, you may find that most of your communications will be online instead. And this may take some getting used to.
5. Blogging Is Constantly Changing
As you probably know, internet technology is constantly changing. And this can also have an effect on blogging.
Because of the tools you use, and the ways you would get traffic to your blog.
But also things like social media and algorithm changes can have a significant impact on your traffic. If you rely on those things.
Things like Google updating their algorithm could suddenly impact your blog traffic.
Or even things like the latest changes to protect people’s privacy online. Like the GDPR.
And these are just the tip of the iceberg.
All of this means it can be quite hard to keep up and you need to be able to adapt.
When considering why you should start a blog. One of the many pros and cons that can have a major impact. Is how quickly things are changing.
For this reason alone. If you’re not good with change, then blogging probably isn’t for you.
6. Pressure From Family & Friends
Or especially those who just think making money online is a complete scam.
Because of this, you may have difficulty explaining to your family and friends your plans to make money blogging.
This can mean they simply might not understand or believe that making money blogging is even possible.
Sadly, this can lead to conflicting opinions, pressure and your loved ones simply not being supportive of your choice.
This can be hard. Because we already have to deal with our own self-doubts. But, if blogging is what you want to do. Then I encourage you to prove them wrong.
As usually once they see the money coming in. They will likely change their opinion.
7. Blogger Burnout
Believe it or not, blogger burnout is a thing.
Any successful blog, as I have already mentioned. Requires a lot of investment in terms of time, effort, and even money.
Many bloggers will get little results for the efforts in the starting out period. Which can range from anywhere from a few months to 2 years+.
Because of this, you can feel exhausted and tired of putting so much effort in to not see any results.
This is why it’s important to have clear boundaries. And a good work balance.
So that you can make sure you are spending quality productive time working on your blog. But you also give yourself breaks to do other things.
If you try to blog, all day, every day for a long period of time. And do not take any breaks.
You will burn out, no matter how much of a workaholic you think you are.
8. Social Sacrifices
Because blogging is just so time consuming.
Whilst I have mentioned that blogging is extremely flexible. You also need to make sure you put the time in too.
Sometimes this can mean making sacrifices. So you can find quality time to blog.
This doesn’t mean that if you want to start a blog. You need to completely ignore your family and friends. It’s just that sometimes you may need to compromise and set boundaries.
Otherwise you might quickly find you don’t get anything done.
9. Blogging Is Confusing
Okay, let’s take a step back for a moment. So far you know that blogging has a steep learning curve. And everything can be changing all of the time.
Well, this can make blogging very confusing. Especially when you first start out.
You may be searching for information online. And referring blog posts or courses to figure out what to do next.
But the problem is that, because there are so many changes and it takes time to learn.
Things can quickly become out of date. If you are not careful with where you get your information from.
In fact, some information you find online today might just simply be wrong.
This isn’t usually because people are trying to mislead you. This is just because people forgot to update the content, or they just don’t know any different.
10. It’s Easy To Become Overwhelmed
If you manage to overcome all the other reasons you shouldn’t start a blog so far.
Then this one can be a tricky one to tackle next.
Because even if you know about all the moving parts of blogging. And you try to manage all the different hats you need to wear.
Such as writing, creating social media posts, email marketing, so forth.
There is still the difficulty of knowing what to do next to move the needle on your progress.
And, well, overwhelm and not knowing what to do next. Can certain stop your progress dead in its tracks.
Everyone has their own opinions.
But sometimes, asking questions in high-quality Facebook groups such as Blogging Like You Mean It.
Can help to clear up this confusion and overwhelm.
You can also help yourself out by investing in your education as well.
11. There’s Tons Of Social media
And that you need to be constantly posting all day, every day, on each of those platforms.
This is not true.
And it is important, early on to figure out which of these platforms your ideal audience is mostly on. So you can focus just on only that platform to begin with.
Once you get more experienced you can expand to other networks. But in most cases, you shouldn’t be on every single social media network.
It’s important not to spread yourself too thin. And if you do need to take a break from social media that you do so.
Just don’t go to the extreme of ignoring your ideal social media platform for your audience for too long. As it can have negative effects.
12. Imposter Syndrome
When you start a blog, it can be easy to find yourself comparing yourself to other bloggers in a negative way.
Everyone’s situation is different.
And just because someone is seeing better success than you. It doesn’t mean that your blog sucks.
Sometimes things may take you a little bit longer to figure out. And it’s okay to make mistakes.
What’s important is the progress you’ve made on your blog. And that the comparisons you make are comparing your current self. To where you were several months ago.
This way you can truly see the kind of progress you have made.
It may be hard. And you may think that you are just faking your blog.
Because you may feel like you are posting content that’s already been done and isn’t unique.
Or perhaps you don’t feel as confident in certain topics.
But you don’t need to be perfect to be a successful blogger.
In fact, it just makes you more relatable. Because you are showing you are human and that you make mistakes.
You are not some lifeless robot behind a screen.
Your unique take on your blog niche is why people will come to you. And not somebody else.
Content ideas don’t have to just be completely unique and never done before.
Because at this point. It’s incredibly hard to find something that hasn’t already been done.
What matters is giving you own thoughts, experiences and interpretation of the topic.
13. You Need To Have A Plan
If you just do things randomly. Then your results will be hugely hit and miss.
For example, before you even start a blog. You need to think about your niche. (What topics you want to write about on your blog.)
As well as whether it is something people are actively searching for.
If you are someone who doesn’t like to plan. Then, blogging may be more difficult for you. This is especially true if you want to make money from your blog.
14. You Need To Invest In Your Blog
Keeping in mind some of the other points I have mentioned as to why you might not want to start a blog.
- The steep learning curve.
- The fact that everything changes quickly.
- Blogging overwhelm & burnout
- And the fact that success can takes months and even years
This all makes it extremely important that you invest in your blog.
If you want to get anywhere with your blog. You need to have quality tools, resources and you especially need some education.
Learning what is working for other bloggers will greatly speed up your results. And increase your chances of success.
I cannot think of a single successful blogger who hasn’t invested in courses to help them get to where they are today.
If you think you can just figure out everything for free. Then you’ll only hurt your chances of success in the long run.
I know because I’ve done this myself when I tried to start my blog on a budget. I did not want to have to spend money on courses, even as low as $30.
Because I thought I could figure it all out from the free information available.
It wasn’t until I spent six months, struggling to get any kind of traffic from Pinterest.
That it finally dawned on me that I needed help.
You’ll also need to think about things like your web hosting as the more popular your blog gets the better hosting you will need in the long run.
And things like social media schedulers can make your life much easier and time-efficient.
Or things like a WordPress theme that can speed up the setup of your blog when you start. So you’re not trying to make things look nice for weeks on end.
15. The Tech Side Of Blogging
These days it is much easier than it used to be. Especially if you start a blog, using WordPress. As you can avoid many of the tech sides of things. Like having to use code.
However, even though WordPress can allow you to build a blog, without any code. It is still a tech-based platform.
And this can be scary.
When it comes to doing things online. And having a website. It is unavoidable that you will come across tech.
If you’re not tech-savvy. This can be scary.
And it might slow you down.
But this is why it’s important to invest in education and find supportive communities where you can ask for help.
Because no matter who you are, you’ll almost definitely need to ask for help sometime in your blogging career.
Like, I’ve always had to get help when it comes to graphic design.
Because I suck at making things look nice. Even two years into blogging. This is still the case.
So you always need to be able to ask for help. If you’re not good, asking for help, you will struggle with building your blog.
Recap – Why Start A Blog + Disadvantages of Blogging
Blogging is a two-sided coin. There are good things, and there are bad things about blogging.
Particularly if you plan to blog in order to replace your full-time job.
Blogging full time is achievable, even in 2020. But you need to keep these important factors in mind.
Overall, if you want to blog. You need to be able to:
- Put in the work
- Take the highs, with the lows
- Ask for help
- Invest in tools, courses and especially hosting
- Have a healthy dose of perseverance
If you’re not willing to do these important things. Then there are strong reasons not to start a blog as you will likely struggle to see success.
Blogging is an amazing opportunity to create a job that allows you to work from home on topics that you enjoy. Whilst being able to help people with their problems and improve their own skills and confidence.
Whether blogging will work for you, will depend hugely on your attitude and your ability to work hard.
If the negatives haven’t put you off.
Or if you’ve decided blogging isn’t for you. Then, I hope I’ve saved you a lot of time and energy.
Because blogging isn’t easy and it’s definitely not for everyone.
So, what do you think of these reasons why you should start a blog? Are there any reasons not to start a blog that applies to you?
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